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Product Update

Spectre Development Update: March 2022

Posted
Mar 9, 2022
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March already?! We hope we’re not the only ones struggling to keep track of how quickly the year is going. As Q1 finishes and a new Spring season begins, we’re taking a look back at the most recent changes within Spectre.

Tenure added to off-market filtering and enhanced off-market data

We pride ourselves on being the UK’s leading prospecting tool for both on-market and off-market prospecting. That’s why we’ve added yet another filter to help agents locate properties and bring more stock to the market. You can now refine your property search by tenure, for example, freehold or leasehold. This is particularly useful if you’re looking for a home for a buyer with a specific tenure preference.

As well as this additional new filter, we have boosted the amount of off-market data available within our software, meaning agents can choose from and target even more properties when searching for their client’s next home.

Credit balance is now always visible

We’ve moved agents’ available credit balance to the top of the Spectre screen, so they no longer have to worry about how many credits they have left in their account. Agents can now purchase landlord information, print on-market trigger letters and off-market Anniversary letters, and send 20:20 postcards, without needing to top up in between.

Setting up Anniversaries is even easier

Our Anniversaries feature is one of Spectre’s most powerful tools for generating new instructions - however, some agents found they never had a spare minute to upload their data and set it all up. Now, you can use Spectre’s award-winning data instead. By utilising the data that’s already in our system, you can start using Anniversaries in seconds, and begin nurturing past purchasers instantly. That way, you can ensure past clients always instruct you when they come to sell.  

Never miss a chance to use 20:20s again

Maximise every opportunity to find more stock with 20:20s (or sold-in-your-area campaigns). After your agency agrees a sale, Spectre shows you a full list of sale agreed properties, flagging up every opportunity to reach out to properties nearby and shout about your latest local success.

With the new season and next quarter ahead of us, we’re excited to share with you our plans for how we’re continuing to develop our award-winning software. As always, keep your eyes peeled for more…

The marketing grind ends now.

Discover a world where agency marketing is made effortless and extraordinary… arrange a no-obligation demonstration now to see any of the products in the Spectre suite.