Estate Agents know that prospecting for new landlords is much harder than prospecting for new vendors. Landlords don’t live in the properties that are available to let, meaning agents have had to rely on their reputation, leads from existing landlords or leads from their sales department to grow their lettings portfolio.
At Spectre, we’ve created an efficient and agile tool which automatically generates landlord leads, enabling agents to grow their lettings portfolio faster, and allowing them to allocate their time and resource where it’s needed most.
What type of lettings agent are you?
Lettings agencies usually fall into two categories - those that don’t prospect at all, and those that put in a tremendous amount of time and energy manually identifying rental addresses, cross-referencing with their database, buying landlord details via the Land Registry and manually prospecting to them.
One of these options is clearly not productive at all and doesn’t help you grow, the other is incredibly time-consuming and labour-intensive.
What is Spectre Lettings?
Since its inception over four years ago, Spectre has been the leading estate agency prospecting and marketing tool in the UK for residential sales. Spectre is constantly being developed with new features continually being released. At the beginning of 2019, we launched Spectre Lettings and, as with Spectre Sales, since then, we have continued to develop and add new features to the system.
What does Spectre Lettings do?
Spectre Lettings identifies the full addresses of properties currently available for let as well as properties currently being let in your area, giving you an up-to-date database of your competitors' lettings properties. In addition to the full property address we share the advertised monthly rental cost, estimated tenancy renewal dates and current and previous lettings agents.
You can then add landlord details and automate communication with competitors' landlords at times they will most want to hear from you, such as prior to upcoming tenancy renewals or when their property remains un-let.
Landlord details can be added from your own database if you have had previous communication with the landlord, or instantly purchased and uploaded to your Spectre Lettings account via a direct integration to the Land Registry. And, from £2.94 per Title Deed, via Spectre’s Land Registry integration, it’s the UK’s cheapest - saving agents money as well as time whilst winning new lettings instructions.
With Spectre, prospecting for new landlords has never been so easy or effective.
.png)
