Know your competitors' properties better than they do.
The ultimate instruction generation tool for modern estate agents.
The Most Advanced Prospecting System Ever Built
Spectre represents a new era in marketing technology for estate agents.
The Spectre Process
Step 1
Research
Once you have selected your postcode sectors you wish to target, Spectre will start processing data on all properties currently on the market.
We ascertain all details possible regarding each property including the full address.
Step 2
Monitor
All properties in your area are then constantly monitored and any activity is logged. Our algorithms then identify key moments at which the vendor is most likely to consider switching agents and notifies you.
Step 3
Action
At the trigger points identified in step 2, Spectre automatically generates individual letters, specifically tailored to each vendor's situation for you to print and send. Vendor reduced and not sold? There's a letter for it. Out of sole agency? Withrawn? Sale fallen through? Contact your prospects at just the right time, every time!
Stay Up to Date
We are crunching data 24/7 so your market information gets updated around the clock. This means you will react to opportunities before your competitors even know they exist.
Accurate Data
We know that if your reputation depends on our data, it better be good! That's why all our data is triple-checked to ensure your data is 99.95% accurate.
Automated
Produce marketing material to hundreds of vendors at the touch of a button, each with tailored content pertinent to their individual situation.
Measurable Success
We'll alert you when you have successfully taken on a property through Spectre allowing you to calculate an accurate return on your investment.
Exclusivity with every package
Spectre is only available to one agent per postcode sector and always will be. By securing your postcodes, you ensure a lasting advantage over your competitors.
Check Postcode Sector Availability
Effortlessly keep in touch with vendors
Generate customised letters to properties on the market in your area in seconds using fully editable triggers and templates.
"We have been using Spectre since the beginning of the year and it’s added a further dimension to our marketing mix, which (crucially!) is delivering fantastic results. Never before have we been able to track fully the ROI for our canvassing activity. Spectre is now an integral part of our business generation strategy."
Inform nearby vendors currently on the market when you sell a property.
Nothing promotes you as a company better than doing what you do best, selling houses. So when you do, Spectre allows you to contact nearby vendors who chose a different (inferior) agent.
Contact the Neighbours
Spectre automates the "standard" sold in your area process by retrieving addresses in the immediate vicinity of your sold property.
Contact Frustrated Vendors
Precisely target frustrated vendors with the most powerful message there is; We've sold another one!
Print in-house or leave it to us
Save both time and money by leaving the printing, envelope stuffing and postage to us. Or, if you're the type to hand-sign or hand-deliver, you'll always have that option too.
Letterhead-quality paper
When portraying your brand to a potential client, every detail counts. That's why all Spectre letters you entrust to us will go out on full 120gsm paper, printed on a high quality digital press.
Print & Post from just 40p
High quality doesn't always mean high cost! Our industry leading print and post prices start at 16p less than a second class stamp.
